Changes in Alexa ranking system causes big changes in Rankr top 100
Earlier this week, changes to the Alexa ranking system (owned by Amazon) have caused a big changes in the Rankr top 100 sites of NZ.
The big news is that TradeMe has dropped from 2 most popular site (behind) google to 4th. Others in the top 100 have traded positions.
In comparison to real traffic figures, it seems to be re-adjusting itself to be inline to the relative positions of companies and their real traffic.
It will be interesting to see if this is the first of many changes from Alexa.